Hydeout Sonoma was selected by one of the arms of the historic Sebastiani wine family to return two iconic vineyards to their former glory. But it almost takes a secret Sonoma decoder ring to explain the vaunted family history, players, vineyards, and wines. More on that later. Let’s start with the work in process…
“Los Liones” vineyard block: Hydeout Sonoma was tasked with the complete renovation of this famous vineyard. Here is an abbreviated one-year pictorial essay following the reborn “Los Liones” vineyard, from raw land to completed vineyard:
“Stone Fruit Square” block: We then cast our eyes on the equally iconic “Stone Fruit Square” vineyard just east of downtown Sonoma at the intersection of Lovall Valley Road and Gehricke Road. This 25-year old quadrilateral-trained Cabernet vineyard was once a part of the renowned ‘Cherryblock’ vineyard. Now, a piece of the famed ‘block’ has been segregated away and re-named “Stone Fruit Square” (this is August’s terrific play on words!). This fruit is also destined for the “Gehricke” ‘Upper Eastside’ label.
Now, the rest of the story…
Don and Nancy Sebastiani are the 3rd generation owners of the “Los Liones” vineyard. Their children, Donny, August, and Mia all have their hands in interesting wine country ventures. Fruit from the “Los Liones” vineyard once went into a small production red wine called Subterra. Mia’s husband, Kendrick Coakley, along with his local friends, made a beautiful red wine from the “Los Liones” block. When 3Badge CFO Keith Casale handed me a bottle of Subterra, I opened it with some noteworthy Silicon Valley execs who have impeccable wine cred. They joined me in becoming immediate customers of Subterra.
But old age took down the original 1960’s era “Los Liones” vineyard and a replanting plan was set in motion last year (as you read about above). In parallel, we shifted the farming of the “Stone Fruit Square” vineyard from commercial mechanized farming to hand-cultivated farming. We intend to deliver deeper darker fruit as a result. August is the founder of 3Badge Beverage Corp. which is located in the former ‘firehouse’ at the corner of Broadway and Patten and the company “3Badge” is named in honor of family members who once held positions in the police and fire departments. Fruit from the “Los Liones” and “Stone Fruit Square” vineyard blocks will be combined under the Gehricke label as a ‘vineyard designate’ called “Upper East Side” (as both vineyards are located in the swanky upper eastside neighborhood of Sonoma town).
Hydeout Sonoma will continue to develop and farm these iconic vineyard blocks. And we’ll do our best to bring forth fruit that will assure that the “Gehricke” ‘Upper East Side’ vineyard designates continue their iconic reputation.
Additional vineyard notes (for those who just can’t get enough technical info):
“Los Liones” vineyard:
- Plant type – Ubervine from Novavine
- Variety – Cabernet Sauvignon
- Clone: VCR 198.1 (proprietary selection from Vivai Cooperativo Raucedo via Foundation Plant Material Services at UC Davis)
- Rootstock: 110R (berlandieri x rupestris, medium vigor, loves hillside gravelly soils)
- Vine architecture: bi-lateral cordon (moving toward cane-and-spur in year +/- 5)
- Farming: 100% organic, irrigated during youth, moving toward deficit irrigation
“Stone Fruit Square” vineyard:
- Planting – old school 1960’s plant canopy and spacing
- Variety – Cabernet Sauvignon
- Clones: Various
- Rootstock: St George (‘terra rosa’ volcanic soil)
- Vine architecture: quadrilateral cordon
- Farming: 100% organic, deficit irrigated and/or dry farmed depending on the year